Your First Paying Client: The Business Scaffolding Nobody Teaches Pilots
- Dustin Wales
- Dec 30, 2025
- 7 min read
Updated: Jan 9

You've got your Advanced RPAS certificate. You've logged practice hours. Your equipment is solid and you know how to use it. You've maybe even done some free work for friends or portfolio building.
Now someone actually wants to pay you.
This is the moment most training abandons you. Ground school covered airspace and regulations. YouTube covered camera settings. But nobody taught you how to price a job, write a proposal, or protect yourself with a contract.
This isn't about building a drone empire. It's about the basic business scaffolding you need to get paid for your first real job without making expensive mistakes.
Before You Quote: What You Need in Place
Don't give anyone a price until you have these basics sorted:
Insurance. In Canada, you need liability insurance for commercial RPAS operations. Most clients will ask for proof of coverage before awarding work, and some sites (especially resource sector) will require specific minimum coverage amounts. Get this sorted before you start quoting jobs.
Business registration. You can operate as a sole proprietor or incorporate - that's a decision for you and an accountant. But you need to be operating as a business, not just "a person with a drone." This affects how you invoice, how you pay taxes, and how you present yourself professionally.
A way to get paid. Bank account that can accept transfers, ability to invoice, understanding of GST/HST obligations. Talk to an accountant about this early - tax mistakes are expensive to fix later.
Your rates. We'll get into pricing below, but you need to have thought about this before someone asks "how much?" Understanding What You're Actually Selling. Before you can price your services, you need to understand what you're selling. And here's the thing: you're not selling drone flights.
You're selling one of three things:
Time. Your presence on a site for a period of time, doing specific work. This is the simplest model, but it often undervalues your expertise.
Deliverables. Specific outputs - an orthomosaic, a video, a set of images. The client cares about what they get, not how long it takes you.
Value. The problem you solve or the benefit you provide. This is the hardest to quantify but often the most accurate reflection of your worth.
Most operators start with time-based pricing and evolve toward deliverable or value-based pricing as they gain experience. That's fine. Just understand that your pricing model affects how clients perceive your work.
Calculating Your Actual Costs
Many new operators price jobs based on "what feels right" or "what I've seen others charge." This is a recipe for either undercharging badly or losing work to more competitive operators.
Instead, figure out your actual costs:
Equipment costs. Add up what you've spent on drones, cameras, batteries, cases, accessories, tablets, software licenses. Divide by the expected useful life (in flights or years). This is your equipment cost per project.
Operating costs. Fuel or charging costs, maintenance, repairs, storage, software subscriptions, insurance premiums. Spread these across your expected annual projects.
Time costs. What's your time worth? This isn't just flight time—it's travel, site assessment, planning, processing, delivery, client communication. A "half-day job" often involves a full day of work when you count everything.
Business overhead. Accounting fees, business registration, website, marketing, phone, office costs if any.
Add these up. Divide by the number of projects you expect to do in a year. That's your baseline cost per project. You need to charge more than this to make money.
A simplified version: calculate your minimum daily rate that covers all costs and provides reasonable compensation for your time. Don't take jobs that pay less than this unless there's a strategic reason (portfolio building, relationship development, genuinely charitable work).
Pricing Your First Job
For your first paying client, you're balancing competing pressures:
You want to charge enough to be sustainable and to signal professionalism. But you also want to be competitive and you may lack the portfolio to command premium rates.
Here's a practical approach:
Start with scope clarity. Before you quote anything, make sure you understand exactly what the client needs. Area to cover? Deliverables expected? Timeline? Quality level? Access constraints? If any of these are unclear, ask questions before quoting.
Calculate your time. How long will this actually take? Include travel, site assessment, flight time, processing, delivery, and a buffer for questions and revisions. Be realistic, first-timers usually underestimate.
Add equipment and operating costs. What does this specific job cost you to execute?
Consider the market. What are others charging for similar work in your area? You don't need to match them, but you should understand where you fit.
Set your price. Cover your costs, pay yourself reasonably, and add a margin for the uncertainty of a new project. Round to a clean number.
For your first few jobs, it's okay to be slightly below market rate while you build a portfolio and reputation. Just don't give work away; you're establishing your value in the client's mind, and it's hard to raise prices later with the same client.
The Proposal: What Goes in It
When a client asks for a quote, don't just send a number. Send a brief proposal that demonstrates professionalism and prevents misunderstandings.
Your proposal should include:
Project understanding. A brief statement of what the client needs and why. This shows you were listening and understood their actual goal.
Scope of work. What exactly you will do. Be specific. "Capture aerial imagery of the property" is vague. "Capture nadir imagery at 3cm GSD covering the 15-hectare development area, process to produce a georeferenced orthomosaic and digital surface model" is specific.
Deliverables. What the client will receive. List each deliverable with a brief description.
Timeline. When you do the work, and when the deliverables will be ready.
Investment. Your price. Call it "investment" or "project fee" rather than "cost"—it frames the conversation around value rather than expense.
Terms. Payment terms, what happens if scope changes, any limitations or assumptions.
About you. Brief statement of your qualifications and relevant experience.
Keep it short, one to two pages. The goal is clarity, not volume.
The Contract: Protecting Everyone
For your first few jobs, you might be tempted to skip a contract. Don't.
A contract protects you and the client by establishing clear expectations before money changes hands. It doesn't need to be complicated or written by a lawyer (though you should have a lawyer review your standard template eventually).
At a minimum, your contract should cover:
Scope of work. What you're doing and delivering.
Price and payment terms. How much, when payment is due, what happens if payment is late.
Timeline. When work happens and when deliverables are due.
Weather and delays. What happens if weather cancels a flight or other factors cause delays.
Intellectual property. Who owns the data? (Typically the client owns deliverables, you retain rights to use imagery for portfolio/marketing unless restricted.)
Liability limitations. What you're responsible for and what you're not.
Cancellation terms. What happens if either party needs to cancel.
Insurance. Confirmation that you're insured.
You can find template contracts online, but customize them for Canadian law and your specific situation. This is one area where spending a few hundred dollars on legal review pays off long-term.
Getting Paid: The Mechanics
Deposits. For larger projects, ask for a deposit (25-50%) before starting work. This protects you from clients who disappear and demonstrates their commitment.
Net terms. You can offer "due on receipt" or Net 15/30 terms. Shorter terms improve your cash flow. Corporate clients often expect Net 30.
Invoices. Send professional invoices with your business name, contact info, project details, amount due, and payment instructions. Include GST/HST if applicable.
Following up. If payment is late, follow up politely but promptly. Most late payments are oversights, not malice. A simple "Just checking if you received the invoice" usually resolves it.
Late payment fees. You can include late payment fees in your contract, but weigh the relationship cost of enforcing them. For ongoing clients, a gentle reminder is usually better than antagonizing them over a fee.
What to Do When Things Go Wrong
Even with good preparation, issues happen:
Scope creep. The client asks for more than was agreed. Be polite but firm: "That's outside our original scope. I'd be happy to provide a quote for that additional work."
Dissatisfaction. Client isn't happy with deliverables. Understand the issue, offer to make it right if the complaint is legitimate, but don't give away free work for unreasonable complaints.
Non-payment. Follow up consistently. Send reminders at reasonable intervals. If payment is significantly late, consider whether the relationship is worth preserving. Small claims court exists for amounts that justify the hassle.
Mistakes. You delivered something wrong, missed something, or made an error. Own it. Fix it. Don't make excuses. How you handle mistakes often determines whether a client stays with you.
Building From Here
Your first paying client is a milestone, but it's also a learning experience. After each project:
Debrief yourself. What went well? What was harder than expected? What would you do differently?
Review your pricing. Did you make money? If you broke even or lost money, your prices need to go up, or your efficiency needs to improve.
Update your systems. What template or checklist would have helped? What can you standardize for next time?
Request feedback. Ask the client how the experience was. What could you improve?
Ask for referrals. If the client was happy, ask if they know others who might need similar work.
Every early job teaches you something about the business side. Pay attention to those lessons.
The operators who build sustainable careers aren't just good pilots; they're good businesspeople who happen to fly drones.
The Confidence Question
Here's the thing nobody tells you about getting your first paying client: you'll feel like an imposter.
Who are you to charge money for this? There are operators with more experience, better equipment, and longer portfolios. Why would anyone pay you?
Here's the answer: because you can solve their problem. You have a skill they need and don't have. The fact that others are more experienced doesn't mean you're not valuable; it just means you're earlier in your journey.
Charge fairly. Deliver professionally. Keep learning. The confidence will come with experience.
Every operator you admire had a first paying client once. They felt exactly like you do. They figured it out. You will too.
Aeria Solutions started with its first client, too. We've built our business one project at a time, learning the business fundamentals alongside the technical skills. Our Training Hub exists because we believe sharing what we've learned makes the industry better for everyone.




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